TwoSenses emerges as a brand that does more than dress the body — it shapes the way women move, feel, and connect with themselves. Founded by a visionary with a passion for detail and depth, TwoSenses is a celebration of duality: bold yet graceful, structured yet fluid
Take us back to the very beginning — how did the idea of creating your own fashion brand first come to life, and how did it evolve from your earliest inspirations to the actual launch of TwoSenses?
Creating a fashion brand had been a dream of mine for years — but it was a journey with many stages. My very first ideas began to form back in 2020, when I envisioned launching a bohemian beachwear line in Kyiv, inspired by Tulum. At the time, however, I lacked the knowledge and resources to bring it to life, so I put the idea on hold.
Then came my second concept — one that was far more futuristic and artistic. I wanted to create a brand where the designs were developed in collaboration with artificial intelligence. I even experimented with AI platforms like MidJourney, generating incredible visuals and sketches of women who resembled cyborg goddesses. The vision was to merge fashion and technology, creating garments that felt like digital art. I also imagined integrating the entire experience into the blockchain, forming a new kind of fashion-identity ecosystem.
Looking back, it was an ambitious and experimental vision. But at the time, I didn’t have the technical team or the background in garment construction to make it a reality. I still believe in that concept and its potential — and it inspires me to see a few Ukrainian brands now working successfully in that direction. For me, however, that project remained in the dream stage.
Eventually, my creative fire led me in a new direction — and this time, it came to me quite literally in a dream. I saw the outfits vividly: their shapes, their details, how they moved on the body. I remember waking up that morning, grabbing a sheet of paper, and sketching everything out while the images were still fresh in my mind. That was the birth of what would become TwoSenses.
Unlike my earlier futuristic ideas, this one felt more grounded — yet still full of creative energy. It was something I knew I could actually make happen. I began researching fabrics, fits, silhouettes, and eventually — after months of trial and error — I found someone who truly understood my vision: a talented seamstress with whom I instantly connected. She has become an irreplaceable part of this journey. She gets my vision, she believes in it, and our connection has been the foundation of the brand’s growth. I’m endlessly grateful for her, and for the way we work together — with creativity, passion, and complete alignment.
The name ‘TwoSenses’ is both evocative and intriguing. Could you share the deeper meaning behind it and how it captures the emotional, aesthetic, and functional identity of the brand and the women who wear it?
TwoSenses represents duality — two emotional and visual sensations that every woman embodies: strength and softness, structure and fluidity, sensuality and grace. It also refers to the brand’s two signature colours: black and nude. Black is bold, dominant, and architectural. Nude is warm, sun-kissed, and melts into the skin like lingerie.
I’ve always believed that a woman’s favourite lingerie set is not just about appearance — it’s a state of mind. It shifts your energy, makes you feel powerful, feminine, and unstoppable. I wanted to recreate that same feeling in activewear. Our designs allow you to carry that quiet confidence into your everyday life — whether in the gym, the studio, or simply your routine — in something elegant and empowering. With TwoSenses, you’re not just dressed for performance — you’re dressed to reconnect with yourself.
What makes the brand unique in the market? What materials do you use, and who is behind the design?
What sets TwoSenses apart is our obsession with design, function, and longevity. I design every piece myself — from initial sketches to detailed fittings — and my goal has always been to create a premium product that feels like couture, performs like athleticwear, and lasts for years. That’s why we use only high-end Italian fabrics: biflex and ultra-fine Italian mesh — the same materials used by professional dancers and gymnasts around the world.
In fact, this fabric is so elite, it’s used to make performance costumes for the Moscow Ballet, international opera productions, and even Olympic athletes. It doesn’t tear. It doesn’t lose its shape. It hugs the body in all the right places and moves with you — no matter how intensely you dance, stretch, train, or perform. When you buy a TwoSenses outfit, it becomes a long-term piece in your wardrobe — not something disposable.
Before officially launching, we went through countless samples, testing different materials, and ensuring every seam and curve felt right. The way the fabric hugs your waist, shapes your hips, lifts your posture — it’s all intentional. I wanted women to look in the mirror and fall in love with their reflection.
I also spent time researching other brands. Some had inspiring design elements — especially in lingerie cuts — and I ordered pieces to see what my “competition” was offering. Sadly, many of them were disappointing: beautiful on the surface, but poorly made, fragile, and not built to last. For me, that was heartbreaking — I hate spending money on something that doesn’t serve you long-term. That’s exactly the gap in the market I wanted to fill.
TwoSenses isn’t just about beauty. It’s about substance — about delivering luxury-level quality in a market that too often settles for the average.
Which fashion brands are your favourites and sources of inspiration? Are there any designers whose work you follow closely? What style has served as a model for you?
My ultimate inspiration is Mugler. I’m obsessed with their silhouettes, their attitude, and their ability to portray the female body as both powerful and sensual. The structure. The details. The artistry. Their message is: “Yes, I’m sexy — but I’m also stylish, sharp, and in control.” That’s the balance I sought to capture in TwoSenses.
Another brand that deeply moves me is Schiaparelli. Their approach to fashion is pure art. The way they sculpt not only garments but also the smallest details — buttons, trims, jewellery — makes you feel like you’re wearing a museum piece. It’s not just clothing. It’s expression. It’s emotion. When I wear Schiaparelli, I feel like a statue in a gallery — elegant, mythical, part of something greater. That’s the level of emotional impact I want my brand to offer. I want TwoSenses to make women feel like muses — to stir emotion, ignite confidence, and inspire.
In addition to design, you successfully combine the roles of investor, dancer, blogger, and entrepreneur. Can you describe a typical day in your life? Do you follow a strict schedule, or do you prefer a more spontaneous approach? What hobbies energise and inspire you outside of work?
Honestly, I’m a very active person — my friends often call me “hyperactive” because I have so much energy. I’m grateful that I’ve learned to channel that energy into the right things. Right now, most of my time is devoted to building TwoSenses, which is still a startup and something I’m launching entirely on my own. That means I’m doing everything: quality checks, supplier calls, coordinating with my seamstress, sourcing materials, organising packaging, designing, planning content — it’s a full-time mission, but one I’m deeply passionate about.
At the same time, sport and dance are essential parts of my life. I train five days a week — gym and cardio — and I have two or three dance sessions on top of that. Dance isn’t just a hobby; it’s a creative outlet, my form of meditation. It reduces stress, calms anxiety, and boosts my imagination. Plus, it’s scientifically proven that dancing and learning new movement patterns enhance cognitive function and build neural pathways — leading to a longer, sharper life.
Aligned with that, I’m into longevity practices. I regularly go to the sauna, use cryotherapy, and do cold-water immersion. I enjoy activities that enhance life quality and longevity. I cook for myself whenever possible — I believe in knowing what goes into my body — but even when I don’t have time, I make sure I eat clean and well. My favourite indulgence is preparing a perfect steak at home — it’s become a kind of ritual.
I’m also currently studying psychology. I already have a degree in finance, but I’m now pursuing a second degree in psychology because I find it incredibly useful — not just personally, but professionally. As a founder and entrepreneur, I work with a wide range of people. It’s essential to understand negotiation, boundaries — both mine and others’ — and how to create win-win scenarios. Psychology gives me those tools.
Over the past year and a half, as I’ve deepened my involvement in the brand and my training routine, my time management has improved significantly. I typically wake up around 8 a.m., start my day with a workout, and that gives me the focus and power to tackle whatever the day holds — whether for business, education, or investments. I also regularly study finance and the crypto markets — I love staying informed and growing my portfolio.
And in the midst of all this — I still try to make time for life. I go out, see friends, explore new places, and of course, I travel as often as I can. Travel expands you, humbles the ego, and makes you wiser. It’s one of the most powerful forms of personal growth.
What is your main goal as the founder of the brand? How do you envision the future of TwoSenses?
At present, our main goal is the official launch of the brand on Instagram and the beginning of our first sales. But beyond that, there is a far bigger vision. In the near future, we plan to expand our colour range based on client feedback. Our philosophy is to remain deeply client-focused — flexible, responsive, and always in dialogue with the women who wear our designs. If they tell us they want red and beige, or new textures, or more sculpted cuts — we listen. Their desires shape our evolution.
In the long term, I want to take TwoSenses beyond gym and dancewear. We’re already working on future collections that include elevated eveningwear — outfits you can wear to events, dinners, and special occasions. Think sleek silhouettes that still celebrate the body, but with a more refined, evening-appropriate twist.
Eventually, I want to design dresses — rare, sculptural, artistic pieces produced in limited numbers. At TwoSenses, we value uniqueness. We believe that when you buy something from us, it shouldn’t be something everyone else owns.
It should feel exclusive, special — part of a deeper aesthetic experience.
Our goal is to build a community of women who value quality, style, service, and emotion. Women who care about how things are made, and why. We want our brand to be recognised — not only for its design, but for the feeling it gives. For the way it makes you walk taller, think bigger, move freer. That’s what we’re working towards — one beautiful piece at a time.
Model:@twosenses.est@meduzka.iconic
Stylist:@karina_grigoriyants_
Makeup Artist:@nataliiiav
Hair Stylist:@karina_shdnkv
Photographer:@sofiarout
PR Agent:@pr.gramotnaya.uliana
